Last Modified [September 22nd 2020]
This Privacy Statement explains how The Accessorise Group [collectively, "we", "us" or "our"] collect, use, share and process your information.
We understand that your privacy is important to you, and that you care about how your information is used and shared online. Personal information is private so we treat it with the highest standards of security and confidentiality. We respect and value customer's privacy, and will only collect and use information in ways that are useful to you and in a manner consistent the obligation set out under law, including the General Data Protection Regulation [GDPR].
Our website https://readoptics.com is owned and operated by The Accessorise Group Ltd, registered in England with the company registration number 8411779. Our registered address is 54 North End, Longhoughton, Alnwick. NE66 3JP
You can contact us by email, post or phone:
Email Address: email@example.com
Postal Address: The Accessorise Group, 54 North End, Longhoughton, Alnwick. NE66 3JP.
Telephone Number: 0808 172 9300
You have the right to make a complaint at any time to the Information Commissioner's Office [ICO]. They are the UK supervisory body for data protection issues [www.ico.org.uk]. We would, however, appreciate the chance to deal with your concerns before you approach the ICOO so please contact us in the first instance.
What data do we collect about you?
You can browse this website without being asked to provide any personal information, but we do need information from you to allow us to process your order, answer any queries and to make sure you have a good shopping experience. This data includes:
This could include full name, marital status, title, data of birth and gender.
This could include delivery address, billing address, email address and telephone or mobile numbers.
We ask you for payment card details in order to process payment for your order, but we do not store these.
We use web analytics tools when you browse the website that may record things like your IP address, browser type, browser plug-ins, operating system, time zone settings and location, and other technology on the devices you use to access this website.
This includes your preferences to receive marketing from us or third parties.
This includes your username and passwords and, purchases made by you and any additional information such as your interests, preferences, reviews and feedback.
We do not knowingly collect any data which could be deemed sensitive under the conditions of GDPR. This could include racial or ethnic origin, political opinions, religious or philosophical beliefs, health or sexual orientation.
How do we use this information?
We use this data to provide you with the products and services we offer, and to make your shopping experience easier. So, that means order processing, improving the products we sell, and keeping our customers up to date with new products from readoptics.com.
We do this on the basis that it is required for us to fulfil our contract with you and also to meet our legitimate business interests. Contractual necessity, includes identifying you, allowing you to register and set up an account on our website, providing requested services, e.g order processing, and responding to enquiries you may have. Legitimate business interests includes prevention of fraud, website security, allowing you to leave reviews, alongside marketing promotions and user experience.
You do have the right to withhold personal information or request we do not process this information. However that may result in us not being able to provide the products and services to you.
Do we share your information with third parties?
We have to share some of your personal data with third parties. When we process an order this involves sharing information with payment service providers [who process the payment] and couriers [who deliver the order to you] and our independent review partner.
This website may include links to third party websites, plug-ins and applications. By clicking on these links or enabling the connections, this may allow third parties to collect or share data about you. We do not control these third party websites neither are we responsible for their privacy statements. When you are directed from our website to another website, we would therefore advise you read every website you visit.
We would always get your express opt-in consent before we share your personal data with any company outside of our company for marketing purposes.
What communication will you get from us after you place an order?
We will ordinarily send you an email confirming the order, and a further email to confirm dispatch. If you return any part of the order, an email confirming that you have been refunded will be sent.
Opt In Marketing
Only with your permission would we send information to you about our products and services, together with promotions we think you will be interested in. If you opt in we may use your data to contact you by email. You have the right to opt out at any time.
What are your Legal Rights?
Right to be Informed - what do we need to tell you?
Right of Access - how can you find out what information we hold about you?
You have the right to know what personal data we hold about you and how it is processed. You can email firstname.lastname@example.org, or in writing to Data Protection Officer, The Accessorise Group, 54 North End, Longhoughton, Alnwick. NE66 3JP.
Right to be Forgotten - request removal of data.
You do have the right to ask us to remove any personal data that you no longer want us to hold, unless law require us to retain it. Please note that we can only do this after an order is completed and after this point we cannot identify you so we would be unable to accept returns or answer any questions relating to previous orders. You can email email@example.com, or in writing to Data Protection Office, The Accessorise Group, 54 North End, Longhoughton, Alnwick. NE66 3JP.
Right of Rectification - how can you correct personal information that is inaccurate?
You can make a request to firstname.lastname@example.org [or to our postal address]. You will need to detail what is incorrect and what this information should be substituted with. We will request proof of identity.
Right to Restrict Processing - limiting use of your personal data
You can ask us to suspend the processing of your personal data in the following circumstances: You would like to establish the accuracy of this data, where the use of our data is unlawful but you do not want us to erase it, where you need us to hold data longer than we normally do as you need to defend a legal claim, or where you have objected to our use of your data but we need to verify whether we have legitimate overriding grounds to use it.
Right to Object to Processing - challenge some types of data processing.
You have the right to object to where we are processing personal data for direct marketing purposes. In some cases we may demonstrate we have the right to process your information which override your rights and freedoms.
Right of Portability - transferring data to other organisations.
You have the right to request that any data we hold can be transferred to another company. This applies to automated information that you provided consent for us to use, or information we needed to perform a contract with you.
Rights relating to automated decision making including profiling.
You have the right to request a copy of our automated processing activities. You can email email@example.com, or in writing to Data Protection Office, The Accessorise Group, 54 North End, Longhoughton, Alnwick. NE66 3JP.
Retaining Personal Information
We will keep your information on our customer databases until you request we delete it or as long as is deemed necessary.
Data and Information Storage
We have security measures in place to restrict access to your data, to prevent data loss and ensure the integrity of this data. The data we collect from you can only by processed by employees of The Accessorise Group or third parties whom we have contractual agreements with.
Our website uses SSL to ensure that any data is transmitted safely.
We will always do our upmost to keep your data secure, but cannot completely guarantee the security of data transmitted to us. So for example, if you use a password to access your account, please keep this safe and do not share it. Any transmission of data is always at your own risk.